Evidence Intelligence
Evidence before opinions.
Every conclusion Growthract makes traces back through a visible chain — from what was actually observed, to the evidence behind it, to what that evidence means.
Everything on your site itself — pages, metadata, structured data, and whether it can even be crawled.
Observation
What we actually found.
Evidence
The receipt behind every claim.
Finding
What that actually means for you.
The short version
A source can prove one thing.
We don't ask it to prove ten.
See it live
Every report, kept and revisitable.
The evidence trail behind a finding doesn't disappear after one scan. Saved reports keep it available to open again.
Evidence model
Different layers answer different questions.
Growthract separates what was observed from what can reasonably be inferred and from what should happen next.
Observation
A direct result from a page, integration, AI response, log window or public source.
Evidence
The retained source material or structured result supporting the observation.
Finding
A grounded interpretation of what the available evidence establishes.
Recommendation
A prioritized response to one or more findings, not a substitute for the evidence behind them.
Verification
A later comparable check against defined acceptance conditions.
Evidence sources
The web leaves different kinds of evidence.
Growthract can combine multiple sources while preserving the limits of each one.
First-party website evidence
Page content, metadata, structured data, internal links, crawler controls and other directly observable site conditions.
Search evidence
Connected search performance data when available, kept distinct from inferred visibility.
Observed AI responses
Point-in-time responses preserved with provider and prompt context.
Crawler activity
Observed requests from supplied server logs, separate from robots configuration.
Common Crawl
Evidence that a URL or content appeared in a public crawl corpus. This is not proof of model training, indexing by every AI system or recommendation likelihood.
Wikidata
Public entity evidence when an official-site match can be established. Absence from Wikidata is not, by itself, evidence of poor entity clarity.
Wayback
Historical snapshots that can help establish how public pages changed over time. They are not ranking evidence.
Truth boundaries
A source should never be asked to prove more than it can.
Common Crawl
Wikidata
Wayback
Continue through the system
Search & AI Intelligence
Intelligence Overview
Bring technical, search, entity and AI evidence together into a persistent view of what deserves attention and what to do next.
AI Observations
AI Visibility
Capture point-in-time AI responses, preserve the prompt and provider context, and compare how your brand and competitors appear in observed answers.
Verification
Verification
Separate implementation from verification and use later comparable evidence to determine whether defined acceptance conditions actually changed.
See what Growthract already knows about your website.
No setup marathon. Point it at your site and see what is already there.
Analyze your website