A single number for your whole website's SEO health sounds reassuring. It's also usually hiding the one or two pages that actually matter.
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Most SEO audits end at the recommendation. Here's why the next step — actually re-checking the fix against the live site — is the part that decides whether the audit was worth doing at all.
Original benchmark data: only 21.6% of B2B SaaS homepages use SoftwareApplication schema — the least-adopted of four core types we checked. Here's who does it, and why adoption lags.
Original benchmark data: just 40.2% of B2B SaaS homepages carry WebSite schema, well behind Organization schema at 72.2%. Here's the real adoption gap.
Original benchmark data: 99% of sampled B2B SaaS companies allow major AI crawlers in robots.txt. Blocking is the rare exception, not the norm.
Your homepage copy is one input into how AI systems understand your company. Structured public data, web archives, and independent crawls are others — and they don't always agree with each other.
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